A pediatrician specializing in nutrition advocates the establishment of an ethical advertising on television during children’s programs, citing the correlation between the number of food advertisements and the prevalence of overweight, reported Destination Health…

The more children watch television, the more they are choosing foods presented in advertising, says Marie-Laure Frelut in castigating literally the abundance of advertisements that promote specific foods, however unsavory small.

It is essential, she says, to work for the establishment of an ethical advertising during children’s programs. For the little ones are extremely vulnerable. It is even the root of the problem.

The television has probably influenced the behavior and perception of food and also manufactures small sedentary, said Marie-Laure Frelut according to whom, in terms of energy expenditure watching TV is like sleeping.

Not surprising therefore, that the fact that a child have a TV in his bedroom doubles her risk of overweight, argues Destination Health, while mentioning some staggering numbers.

Thus, the United States, 3 months, 40 percent of babies are watching television. At 2 years, they are more than 80 percent. Early therefore, the screens are part of everyday life of children. The consequence is a real addiction to these images, even if they do not understand, imprinted on them, says does the same source.


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